Doyen "We always strive to go further"

Doyen (part of PHE group) is a central player in the distribution of parts and services for professionals in the automotive world. The company plays a key logistical role in the distribution chain between the equipment manufacturer and the end consumer. 
Doyen sought to cultivate loyalty and expand their brand network by crafting a new brand image and fostering a strong brand identity. Aligned with this objective, a new photographic direction has been developed to illustrate the product offering.